Goldfish: The Snack That Smiles Back=)
Why do people eat what they eat? Possibly, they eat it because
it’s healthy or because it’s just tasty. Goldfish crackers are a tasty snack
that a child or an adult would want to eat. The Pepperidge Farm website
advertises the goldfish crackers as; “everyone loves goldfish crackers- tasty,
fun, wholesome treats: the snack that smiles back” (http://www.pepperidgefarm.com). Pepperidge Farm claims goldfish crackers are wholesome treats that everyone loves. But, when a person looks at the nutritional facts for goldfish, they may think otherwise. The Pepperidge Farm website attracts the consumer to buy goldfish crackers for a tasty wholesome snack; however, according to Michael Pollan goldfish crackers not such a healthy snack.
Pepperidge Farm uses visual and captivating sayings to persuade the consumer to buy goldfish crackers. Once on the website, the consumer has to read through the subtopics on the right side of the site and click on goldfish crackers. A detailed picture of the goldfish crackers then appears with a slogan beside it saying, “Everyone loves goldfish crackers- tasty, fun, wholesome treats. The snack that smiles back.” Below the picture the consumer can find different pictures of the packaging for goldfish crackers and descriptions of the packaging; the consumer can then click on the picture to view the different flavors and nutritional information. Authors or corporations of a website make their websites easy to navigate so the consumer can quickly locate products. Pepperidge Farm has formed their website to let the consumers easily identify information about their products.
The Pepperidge Farm website can be easily navigated due to the organized layout; this allows the consumer to click on sub links available by clicking on the pictures of the different goldfish cracker packaging and specialty goldfish crackers. Goldfish crackers can be bought in bags, boxes, cartons, multi-packs, 100 calorie pouches and grab and go containers. Also, the flavor blasted goldfish crackers and goldfish grahams have sub links for the different types and nutritional information. The goldfish crackers in bags have a catchy slogan underneath it saying, “multiple varieties of deliciousness- try them all.” Once the consumer clicks on the picture the website offers the different types of goldfish cracker flavors available in bags: cheddar, colors cheddar, cheddar made with whole grain, original, pretzel, parmesan, pizza, baby cheddar, and space adventures. Goldfish crackers in boxes use the saying, “your favorites in easy to store boxes,” and when clicked on, the flavors include: cheddar, colors cheddar, and cheddar made with whole grain. “Fun little goldfish crackers- available in large cartons,” is the slogan for goldfish crackers in cartons, which have all the flavors the boxes of goldfish crackers offer along with flavor blasted Xtra cheddar.
Goldfish crackers have a wide variety of flavors and packaging allowing the consumer to have multiple options when buying the goldfish crackers. The goldfish crackers in multi-packs use the saying, “great for lunch boxes or when you’re on the go” and come in the flavors cheddar, cheddar made with whole grain, and flavor blasted Xtra cheddar. The goldfish crackers available in multi-packs appeal to the busy lifestyle of the typical American; both parents have to work, while the children go to school, which allows no time to prepare healthy snacks. Goldfish crackers in 100 calorie pouches are “small pouches that make a tasty and smart treat,” and are available in cheddar, flavor blasted Xtra cheddar, pretzel, and colors cheddar. “Handy containers are perfect for grab and go and lunch boxes,” the grab and go containers for goldfish crackers and are available in cheddar, colors cheddar, flavor blasted Xtra cheddar, cheddar made with whole grain, and grahams chocolate. The flavor blasted goldfish crackers are,“explosively tasty- in many ways super-charged varieties,” and include the flavors of Xtra cheddar, Xplosive pizza, slammin sour cream and onion, flavor blasted wild white cheddar, mix-up adventures, and Xtra cheesy pizza mix-up adventures. “Taste the sweet side of your favorite snack,” is the catchy saying for the goldfish grahams that come in the flavorsof vanilla cupcake, fudge brownie, cookies and cream, chocolate chip, and s’mores. The Pepperidge Farm website appeals to the consumer by listing all the different flavors and nutritional information of the goldfish cracker.
All of the goldfish crackers have a common ingredient, sodium. Is sodium good or bad for a person’s health? Some say sodium is bad and some say it is alright to eat in small amounts. The body needs sodium in order to function properly; it helps maintain the right balance of fluids in a person’s body, helps transmit nerve impulses, and influences the contraction and relaxation of muscles (MayoClinic, 2012). The kidneys regulate sodium, and when damaged, sodium will start to accumulate in the blood. When the body has too much or too little amounts of sodium, it can cause the kidneys to function differently. If a
person has too much sodium, it can lead to heart disease, stroke, kidney disease, and congestive heart failure. The vast majority of sodium comes from processed and prepared foods (MayoClinic, 2012). The recommended amount of sodium a person should eat per day is 2,300 milligrams or less. Most of the serving sizes for the goldfish crackers have 240 mg of sodium, depending upon the flavor of goldfish cracker (Pepperidge Farm, Incorporated, 2011). When eating goldfish crackers, a person should be aware of the serving size and the amount of sodium per serving. Eating too many goldfish crackers over an amount of time could cause serious damage to a person’s health. The goldfish cracker may not be such a healthy, wholesome snack after all.
According to Michael Pollan, author of In Defense of Food, goldfish crackers would not be considered real food. Pollan
says, “You’re better off eating whole fresh foods rather than processed food products” (p.539). Goldfish crackers would be considered processed food because they are not a fresh food and contains preservatives. Also, Pollan states that people shouldn’t eat anything that has ingredients that they wouldn’t recognize as foods of any kind (p. 542). Secondly, avoid eating food products containing ingredients that are unpronounceable, unfamiliar, more than five in number, or include high fructose
corn syrup (Pollan, 2008, p. 543). Some of the ingredients that a person may not recognize as a food in the flavor blasted goldfish cracker include niacin, thiamine mononitrate, riboflavin, ammonium bicarbonate, monocalcium phosphate, disodium phosphate, citric acid, lactic acid, and calcium lactate. Pollan claims on should avoid food products that make health claims and for a food product to have a health claim if first must have a package, so right off the bat it’s more likely to be a processed than a whole food (2008). Goldfish crackers are in all different types of packaging;therefore, according to Pollan goldfish crackers are a food product that makes a health claim. Lastly, Pollan recommends staying out of the supermarket whenever possible (2008). The consumer has to go to the supermarket in order to buy goldfish crackers. Goldfish crackers would not be considered a real food to Michael Pollan.
The Pepperidge Farm website claims that goldfish crackers are a tasty, fun, and wholesome snack for the consumer to eat. The website uses alluring pictures of the different types of goldfish crackers and the packaging, along with catchy sayings to persuade the consumer to go to the supermarket to buy the product. The website does not provide information about certain ingredients in the goldfish crackers, which may concern some consumers. One ingredient in goldfish crackers is sodium, which is okay to eat in proportions. Michael Pollan would consider goldfish crackers to not be a real food. Nevertheless, the
goldfish cracker could be a tasty, fun, and wholesome snack when eaten in proportions; it’s the snack the smiles back.
References
Mayo Foundation for Medical Education and Research. (2012, Aug). Sodium: how to tame your salt habit now. Retrieved from http://mayoclinic.com/health/sodium/NU00284
Pepperidge Farm, Incorporated. (2011). Goldfish crackers. Retrieved from http://www.pepperidgefarm.com/ProductLanding.aspx?catID=722
Pollan, M. (2008). In defense of food. In C.G. Latterall (Ed.), Remix: Reading and composing culture (second edition) (pp. 539-548). Boston, MA: Bedford/ St Martin's.
it’s healthy or because it’s just tasty. Goldfish crackers are a tasty snack
that a child or an adult would want to eat. The Pepperidge Farm website
advertises the goldfish crackers as; “everyone loves goldfish crackers- tasty,
fun, wholesome treats: the snack that smiles back” (http://www.pepperidgefarm.com). Pepperidge Farm claims goldfish crackers are wholesome treats that everyone loves. But, when a person looks at the nutritional facts for goldfish, they may think otherwise. The Pepperidge Farm website attracts the consumer to buy goldfish crackers for a tasty wholesome snack; however, according to Michael Pollan goldfish crackers not such a healthy snack.
Pepperidge Farm uses visual and captivating sayings to persuade the consumer to buy goldfish crackers. Once on the website, the consumer has to read through the subtopics on the right side of the site and click on goldfish crackers. A detailed picture of the goldfish crackers then appears with a slogan beside it saying, “Everyone loves goldfish crackers- tasty, fun, wholesome treats. The snack that smiles back.” Below the picture the consumer can find different pictures of the packaging for goldfish crackers and descriptions of the packaging; the consumer can then click on the picture to view the different flavors and nutritional information. Authors or corporations of a website make their websites easy to navigate so the consumer can quickly locate products. Pepperidge Farm has formed their website to let the consumers easily identify information about their products.
The Pepperidge Farm website can be easily navigated due to the organized layout; this allows the consumer to click on sub links available by clicking on the pictures of the different goldfish cracker packaging and specialty goldfish crackers. Goldfish crackers can be bought in bags, boxes, cartons, multi-packs, 100 calorie pouches and grab and go containers. Also, the flavor blasted goldfish crackers and goldfish grahams have sub links for the different types and nutritional information. The goldfish crackers in bags have a catchy slogan underneath it saying, “multiple varieties of deliciousness- try them all.” Once the consumer clicks on the picture the website offers the different types of goldfish cracker flavors available in bags: cheddar, colors cheddar, cheddar made with whole grain, original, pretzel, parmesan, pizza, baby cheddar, and space adventures. Goldfish crackers in boxes use the saying, “your favorites in easy to store boxes,” and when clicked on, the flavors include: cheddar, colors cheddar, and cheddar made with whole grain. “Fun little goldfish crackers- available in large cartons,” is the slogan for goldfish crackers in cartons, which have all the flavors the boxes of goldfish crackers offer along with flavor blasted Xtra cheddar.
Goldfish crackers have a wide variety of flavors and packaging allowing the consumer to have multiple options when buying the goldfish crackers. The goldfish crackers in multi-packs use the saying, “great for lunch boxes or when you’re on the go” and come in the flavors cheddar, cheddar made with whole grain, and flavor blasted Xtra cheddar. The goldfish crackers available in multi-packs appeal to the busy lifestyle of the typical American; both parents have to work, while the children go to school, which allows no time to prepare healthy snacks. Goldfish crackers in 100 calorie pouches are “small pouches that make a tasty and smart treat,” and are available in cheddar, flavor blasted Xtra cheddar, pretzel, and colors cheddar. “Handy containers are perfect for grab and go and lunch boxes,” the grab and go containers for goldfish crackers and are available in cheddar, colors cheddar, flavor blasted Xtra cheddar, cheddar made with whole grain, and grahams chocolate. The flavor blasted goldfish crackers are,“explosively tasty- in many ways super-charged varieties,” and include the flavors of Xtra cheddar, Xplosive pizza, slammin sour cream and onion, flavor blasted wild white cheddar, mix-up adventures, and Xtra cheesy pizza mix-up adventures. “Taste the sweet side of your favorite snack,” is the catchy saying for the goldfish grahams that come in the flavorsof vanilla cupcake, fudge brownie, cookies and cream, chocolate chip, and s’mores. The Pepperidge Farm website appeals to the consumer by listing all the different flavors and nutritional information of the goldfish cracker.
All of the goldfish crackers have a common ingredient, sodium. Is sodium good or bad for a person’s health? Some say sodium is bad and some say it is alright to eat in small amounts. The body needs sodium in order to function properly; it helps maintain the right balance of fluids in a person’s body, helps transmit nerve impulses, and influences the contraction and relaxation of muscles (MayoClinic, 2012). The kidneys regulate sodium, and when damaged, sodium will start to accumulate in the blood. When the body has too much or too little amounts of sodium, it can cause the kidneys to function differently. If a
person has too much sodium, it can lead to heart disease, stroke, kidney disease, and congestive heart failure. The vast majority of sodium comes from processed and prepared foods (MayoClinic, 2012). The recommended amount of sodium a person should eat per day is 2,300 milligrams or less. Most of the serving sizes for the goldfish crackers have 240 mg of sodium, depending upon the flavor of goldfish cracker (Pepperidge Farm, Incorporated, 2011). When eating goldfish crackers, a person should be aware of the serving size and the amount of sodium per serving. Eating too many goldfish crackers over an amount of time could cause serious damage to a person’s health. The goldfish cracker may not be such a healthy, wholesome snack after all.
According to Michael Pollan, author of In Defense of Food, goldfish crackers would not be considered real food. Pollan
says, “You’re better off eating whole fresh foods rather than processed food products” (p.539). Goldfish crackers would be considered processed food because they are not a fresh food and contains preservatives. Also, Pollan states that people shouldn’t eat anything that has ingredients that they wouldn’t recognize as foods of any kind (p. 542). Secondly, avoid eating food products containing ingredients that are unpronounceable, unfamiliar, more than five in number, or include high fructose
corn syrup (Pollan, 2008, p. 543). Some of the ingredients that a person may not recognize as a food in the flavor blasted goldfish cracker include niacin, thiamine mononitrate, riboflavin, ammonium bicarbonate, monocalcium phosphate, disodium phosphate, citric acid, lactic acid, and calcium lactate. Pollan claims on should avoid food products that make health claims and for a food product to have a health claim if first must have a package, so right off the bat it’s more likely to be a processed than a whole food (2008). Goldfish crackers are in all different types of packaging;therefore, according to Pollan goldfish crackers are a food product that makes a health claim. Lastly, Pollan recommends staying out of the supermarket whenever possible (2008). The consumer has to go to the supermarket in order to buy goldfish crackers. Goldfish crackers would not be considered a real food to Michael Pollan.
The Pepperidge Farm website claims that goldfish crackers are a tasty, fun, and wholesome snack for the consumer to eat. The website uses alluring pictures of the different types of goldfish crackers and the packaging, along with catchy sayings to persuade the consumer to go to the supermarket to buy the product. The website does not provide information about certain ingredients in the goldfish crackers, which may concern some consumers. One ingredient in goldfish crackers is sodium, which is okay to eat in proportions. Michael Pollan would consider goldfish crackers to not be a real food. Nevertheless, the
goldfish cracker could be a tasty, fun, and wholesome snack when eaten in proportions; it’s the snack the smiles back.
References
Mayo Foundation for Medical Education and Research. (2012, Aug). Sodium: how to tame your salt habit now. Retrieved from http://mayoclinic.com/health/sodium/NU00284
Pepperidge Farm, Incorporated. (2011). Goldfish crackers. Retrieved from http://www.pepperidgefarm.com/ProductLanding.aspx?catID=722
Pollan, M. (2008). In defense of food. In C.G. Latterall (Ed.), Remix: Reading and composing culture (second edition) (pp. 539-548). Boston, MA: Bedford/ St Martin's.